Proceedings - 2025 | TMIMT International Journal

<div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Aishwary Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Sustainable Risk Management and Financial Policies for Climate Action<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/08/3.-Aishwary-jain-MBA-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Namit Bhatnagar, Yogita Patil</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Evaluating the Effectiveness of 360-Degree Feedback for better Employee Sustainability<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/07/Paper_01_NB.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Veerendra Kumar Jain, Jinendra Kumar Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>जैन पर्यावरणवाद: सतत विकास लक्ष्य (SDG13-जलवायु कार्रवाई) और (SDG15-भूमि पर जीवन) को प्राप्त करने में करुणा और स्थिरता को एकीकृत करना<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/07/INTERNATIONAL-CONFERENCE-8.03.25indi-me-11.03.25.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Nidhi Sharma, Renu</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Workers Explain Various Elements of a Successful Hybrid Work-life Harmony<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/06/Nidhi-Sharma.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Ansh Jain, Prakhar Porwal, Devansh Jain, Mridul Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Microfinance in India: A Transformative Force for Financial Inclusion<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/06/Ansh-Jain-B.Com-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Mohammad Zeeshan, Raunak, Somil Jain, Ayush Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Life on Land: Preserving Biodiversity and Ecosystems for a Sustainable Future<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/06/Mohd.-Zeeshan-B.com-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Nitiksha Chahal, Taru Panwar, Vaidehee Pathak</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Gender Equality and Sustainability: Interlinked Pathways to Inclusive Development<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/06/Nitiksha-Chahal.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Akshit Sharma, Yash Gupta</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Carbon Accounting: A Pathway to Sustainable Development<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/06/Akshit-Sharma.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Deepa Sirohi</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Sustainable Development and Non-Violence: Jainism’s Contribution to Global Peace Efforts<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/06/Deepa-Sirohi-research-scholar-TMU-1.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Shraddha Jain, Misthi Jain, Anshupriya</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Pollution Control as a Pillar of Sustainable Development Goals<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/22.-Shraddha-Jain-BBA-1st-Year-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Prasiddhi Bhatnagar, Muskan Shrivastav, Sweety Kumari</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>The Strategic Role of HR in Organizational Change Management in Sustainable Development<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/29.-Prasiddhi.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Arpit Saxena, Niyam, Apeksha Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Investigating the Role of Financial Analytics in Advancing Sustainable Practices within Organization<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/17.-Arpit-Saxena-BBA-1st-year-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Harshvardhan Rajput, Mohd Suhail, Mohammad Shahwaiz Lehri </p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Transforming Financial Decision-Making with Predictive Analytics and AI<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/7.-Harshvardhan.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Labdhi Jain, Divyansh Chaudhary, Aryan Chaudhary</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Predictive Modelling in Stock Market using Machine Learning<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/4.-Labdhi-Jain-BBADA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Ragini Singh, Shresth Saxena, Paras Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Predictive Analytics for Employee Attrition: Forecasting Employee Turnover with Machine Learning<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/4.-Ragini-Singh-BBADA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Aditi Jain, Khushi Chaudhary, David</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Leveraging Customer Relationship Management Analytics to Boost Sales Performance<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/3.-khushi-aditi-001-david.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Dhruvi Jain, Ayushi Jain, Priyanshi Verma</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Sustainable Human Resource Management and Employee Performance: A Conceptual Framework and Research Agenda<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/31.-priyanshi.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Adarsh Vaibhav, Kushagra Agarwal, Luckey Kumar Singh</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Green Talent Acquisition: Aligning Recruitment and Selection with Sustainable Development Goals (SDGs)<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/28.-Adarsh.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Anjali, Rupanshi Chaudhary, Bulbul</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Sustainable Development Goals and the Roles of Business in Achieving the SDG’s<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/26.-Anjali.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Nishi Sharma, Karina Prajapati, Sayyeda Merzia Batool</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Impact of HR Practices on Organizational Performance<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/25-Nishi.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Manthan Sharma, Smriti Bhadani, Akancha Kumari</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>The Role of Social Media in Promoting Sustainability<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/23.-Manthan-Akansha-Smriti.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Vaishnavi Chandra, Mahi Jaiswal, Vanshika Madan</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Mental Health Challenges and Policy Responses for Youth in Post-Pandemic Societies<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/20.-VaishnaviMahi-Vanshika.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Anirudh Bhatnagar, Vansh Rai Jain, Ashu Kumar Singh</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Financing the Future: Sustainable Risk Strategies for Climate Action<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/19.-Anirudh.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Himanshu Kumar, Ayush Kumar, Debdeep Mazumder</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Water Conservation Strategies in Agriculture for Sustainable Development<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/15.-Himanshu-1.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Mohd Saddam, Mohd Shariq, Nishreha Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Leveraging Digital Marketing Tools to Promote Ethical and Sustainable Consumption<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/14.-Nishreha.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Ayush Gupta, Chirag Jain, Garvit Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Sustainable Branding Strategies and Green Consumerism: A Strategic Approach Towards Environmental Responsibility<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/12.-chirag-garvit-Ayush.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Aniket Sharma, Tanuj Chaudhary, Shravan Gupta</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Education for Sustainable Development (ESD): A Comparative Study between Developed and Developing Nations<em> </em> <a href="https://tmimtinternationaljournal.com/wp-content/uploads/2025/05/10.-Aniket.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Niharika Ruhela</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Integrating Green Logistics and Circular Economy Practices.<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Niharika-Ruhela-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Mohd Ajruddin</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Aligning People and Performance: Exploring the Strategic Role of HRM in Organizational Success<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Mohd.-Ajruddin-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Mohd Arhan</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Enhancing Brand Equity through Strategic Brand Management: A Comprehensive Analysis<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Mohd-Arhan-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Manvi Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Consumer Preferences and Purchasing Behavior Toward Sustainable Products: Drivers,Barriers, and Market Implications<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Manvi_Jain-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Lavi Sharma</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Transforming Transportation and Warehousing Through Sustainable Technological Solutions<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Lavi-Sharma-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Kanika Jain</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Sustainable Development for a Better Future: A Path towards Global Well-being<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Kanika-Jain-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Ishani Rathi</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Assessing the Impact of Green Marketing Practices on Patient Loyalty in Indian Hospitals:A Secondary Data Analysis<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Ishani-Rathi-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Isha Chaudhary</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Organizational Behavior: An Analytical Study on Workplace Dynamics<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Isha-Chaudhary-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> 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Satisfaction and Well-Being in Driving Sustainable Business Practices<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Disha-Bharadwaj-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div class="journal-papers-mound-wrap tab-content"> <div class="journal-papers-list"> <div class="journal-papers"> <div class="row"> <div class="col-sm-3"> <p class="jp-name">Devendra Singh</p> </div> <div class="col-sm-6"> <div class="journal-papers-meta"> <p>Green Sales Strategies: Integrating Sustainability into Sales Performance and Customer Engagement<em> </em> <a href="https://www.tmimtinternationaljournal.com/wp-content/uploads/2025/04/Devendra-Singh-MBA-Student-TMIMT.pdf" class="pdf-link" target="_blank"></a></p> </div> </div></div> </div> </div></div></div><div class="rushmore-content-area section-journal-papers"><div 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